Journey into making
Games at UAT- Part 4
To view my previous post go here:
http://makinggamesatuat.blogspot.com/2015/08/journey-into-makinggames-at-uat-part-3.html
Well we are getting towards the end and I am so glad
I have been using Tweeter analytics. I have been
using pictures, Gifs and really paying attention to who I add since the 2000
follower Twitter rule is really easy to break then you can add any more
followers until you get more followers. So far we I have a 3 to 1 ratio on my
page and on the game page we have a 2 to 1. Facebook has something similar
called “user Insights & interactions insights” This article: http://mashable.com/2010/09/03/facebook-insights-guide/ breaks it down from beginner’s point of view.
Also, I found that Pinterest has some
analytics and I turned them on for the Pinterest Mirrored Game page I created a
few weeks ago: https://www.pinterest.com/mirroredgamepro/
but the traffic is been minimal. But I really
haven’t promoted it much because I didn’t have any images to put there until 2
weeks ago. I seriously think that these analytics are very valuable especially
if you are running a business or if you are trying to promote a product or a
company.
We are continuing our serious on making
games and we are focusing on the aspects that deal with how to promote the games
if they are still under production. We talked about social media because it is
one of the most affordable ways to promote these new products.
Make sure your company and/or product have a completely filled
out profile page.
This should be a major priority
because this shows that you are professional, it tells the potential visitors
or followers that you are serious about engaging them and finally that you have
a cohesive brand in mind. You need make sure that you have enough visuals. You
should also aim for similar images that are consistent and familiar from one
social media to another one if you are using multiple ones. In the bio or info
section you need to aim for at least six items:
1.
Don’t tell you audience “What you have done or who you are”! Show them that means use actions verbs. Focus on what you do or
what is the product precisely in the shortest way possible.
2.
Remember your audience, use keywords tailor specifically to them.
Focus and be as specific
as you can, about you and about your product. Skip the generalizations and use
very specific target words because all social media profiles are searchable.
3.
Avoid buzzwords and try to keep fresh.
Check this site http://twitterbiogenerator.com/
to find some funny and overused words.
4.
You profile or product page should answer this question: “What’s
in it for me?”
You should make it very clear to your followers and tell them
what exactly they are going to get when they follow you.
5.
Get personal and try to be funny if you can.
I know that funny is relative but try to find that hidden funny
bone because social media loves it. Tell a one of kind or unique story or an
old one with a new spin.
6.
Review and revisit often
Your areas of interest grow and change, you try and learn new
things, your product changes and it evolves. Your bio/info page should reflect
those changes.
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